‘Sligo - Who Knew?’ initiative using social media to publicize county’s hidden gems (IrishCentral)

Sligo is launching a unique marketing campaign to turn locals and visitors into a marketing force for the county. The campaign “Sligo - Who Knew?” encourages Sligo people and those visiting to share their day-to-day experiences of the county through social media and help others discover Sligo from an insider’s eye view.